The Long-Tail Opportunities report allows you to filter your search data by word count. Long-tail keywords (typically 4+ words) are often easier to rank for and convert better than short, generic terms.
With the rise of AI-powered search (like ChatGPT Search and Google AI Overviews), user queries are becoming longer and more conversational. This report helps you:
Navigate to Reports > Long-Tail Opportunities. Set the Min Words filter to 5 to isolate conversational queries. Review the performance metrics to prioritize which topics deserve dedicated content or updates.